As an online business owner, your website is your 24/7 salesperson, so you wanna make sure it’s working for you 24/7.
That means, avoiding things like:
- Being taken over by the “white screen of death”
- Redirecting your visitors to a porn site
- Being blacklisted by every search engine
- Showing broken images or the wrong fonts
To that honorable end, I’ve got some actionable tips for you to protect yourself and your business online by keeping your WordPress website in stellar (ahem, working) shape.
It may not feel super sexy, or be something that you want to think about, but trust me when I tell you it's ridiculously important. Take these steps and you will spare yourself plenty of migraines and hair-pulling (we’re talkin’ the unsexy kind, unfortunately).
Let’s tackle the big guns (put on something nice ‘cuz I’m taking you to the gun show, yo).
Making regular, automated backups (a.k.a. full copies) of your website is one of the smartest things you can do to protect yourself as an online business owner.
Sh*t can and probably will hit the fan with your website at some point. Having a backup is the best, cheapest, and fastest solution. The best part? You can just set ‘em and forget ‘em.
Use a plugin like Backup Buddy(my favorite because it’s the most comprehensive) or UpdraftPlus to have backups made regularly, automatically, and delivered to Dropbox or elsewhere on the cloud for safekeeping.
Be sure you learn how to restore them — using the backup to bring your website back to life — so you can do it as needed. This will ultimately help you do your monthly updates and redesign on a test site, or even save cashola when moving your site between hosting providers yourself.
I don’t care how big or small you are in your industry, you can get hacked and subsequently blacklisted by Google. So what can you do to prevent it? Puh-lenty!
Here are some quick + simple + efficient ways to help keep as*hole hackers out of your website, and once you put most of these in place, you can sit back by the pool with your favorite book and forget about ‘em:
- Replace the ubiquitous “Admin” user with something hard to guess
- Use strongpasswordgenerator.com to come up with difficult passwords
- Install a plugin like Wordfence or iThemes Security(it’s like having a round-the-clock digital bouncer)
- Do your updates weekly or monthly (yeaaaaah I see you letting ‘em pile up like dirty dishes in the sink!)
Listen, I know it’s boring to think about. But getting these essential steps done will give you peace of mind and protect your business from hackers and other digital calamities. And can literally save you thousands of dollars over the years.
Want some more guidance to get started? Check out this free 3-part video + PDF training series to become your own WordPress superhero.
ABOUT THE AUTHOR:
Nat(alia Real) is Website Superhero, a Web Designer/Developer + Strategist helping world-changing women entrepreneurs get more clients and make a bigger impact with a strategically designed website.
She also runs a rad DIY Website Maintenance Course that teaches entrepreneurs how to save a ton of money by caring for their website themselves (and even create a new income stream by offering it as a service).